Launch Planning
OP-X Solutions can design and establish the commercial infrastructure needed to support an efficient and effective product launch into the marketplace.
- Efficient Targeting, Sales Force Size and Structure (Alignments) and Recruitment
- Including: Sales, National Accounts, Medical Affairs and Health Outcomes
- Support for outsourcing sales and operations, building a team organically or sourcing a hybrid model
- Maximizing Contract Sales Engagement (CSO), Insight and Support
- Sales Force Onboarding and Training
- Launch Incentive Compensation Planning
- Data warehousing, reporting and customer master management
- Establishing a simple and effective Sales Force Automation (SFA) environment
- Establishing Marketing Operations (warehousing of promotional tools – electronic or physical)
- Distribution (Specialty/Cold Chain/Traditional)
- Sourcing of Unique Data Sets (Claims/GPO, HOVA, LTC/HHC)
- Compliance Support: Sunshine ACT, LMS Systems and Corporate Training
- Sales/Marketing/National Accounts/Operations/IT integration
- Organizational Structure and Effectiveness
- Market Research Strategy and Execution
- CRM - Field Force Automation (FFA) Engagement
- Brand Planning
Commercial Effectiveness
OP-X Solutions will assess existing resources and provide actionable recommendations focused on optimizing customer facing resource effectiveness.
- Analysis of existing Size and Structure to ensure optimal alignment focused on efficiently reaching the most valuable customers
- Assessment of Call Planning business rules and metrics
- Analysis of Sales Force Automation (FFA) utilization with the goal of ensuring a high level of engagement within the application based on user and management needs
- Health check of Incentive Compensation and Recognition programs ensuring fiscal responsibility and meaningful engagement
- Assessment of current KPI metrics with efficient tracking and reporting to key stakeholders: Business Information (BI) Software Assessment
- Assessment of current Analytical Capabilities, deep dives into existing data or sourcing unique data sets (claims/GPO, HOVA, LTC/HHC)
- Assessment and/or implementation of Account Management including Account Level Forecasting and Sales Force Business Planning
- Strategic Planning (Marketing, Sales and Operations)
Project Management & Support
OP-X Solutions will provide efficient support to get your projects completed on time when internal resources are limited.
- Reporting and processing of sales reports, incentive compensation administration and reporting, executive dashboards, and more…
- Project management and implementation for Sample Programs, Inside Sales, Sunshine Capture, Reporting and more…
- Vendor Management for Sample Accountability, Field Force Automation (FFA), Training, Data Management, Business Intelligence (BI), Fleet, Market Research and more…